Sunday, June 28, 2009

Blog Post 3

E-zines are magazines published on-line.
http://www.worldmag.com/webextra/15170

This e-zine is titled “ Our reflection”. It is about Bernie Madoffs character. Most people find him and what he had done as true “evil”. This article talks about how there is evil in all of us and we are all capable of the same evil. And what is really upsetting us all is not just the loss of money but that the flaw in all of us has been revealed. We are no longer hiding behind the façade.

The article goes on to show examples of how normal people do evil things.

News blog.
http://scaredmonkeys.com/2009/06/27/poetic-justice-served-bernie-madoff-loses-evedrything-must-forfeit-170-billion-per-federal-judge-order/

This blog was about Bernie Madoff court case on Friday, June 27, 2009. It notes that Mr. Madoff has been ordered to forfeit all his possessions. Also, Mrs Madoff is to forfeit the possessions as well, except for 2.5 Million in cash. She will have to give up her home where she lives.


2) Compare and contrast the blog to the e-zine.
Which do you feel was more professional and effective?
I found the e-zine to be more professional and effective. The e-zine had the publications name at the top followed by the date and authors name. This lets me know exactly who wrote the article and what company is standing behind the material. The e-zine also noted upfront that this article was from the opinion section, so I knew that I could choose to accept their opinion or choose to make my own opinion. The picture in the article was captioned, leading me feel this article checks each detail. Then it also noted facts that I believe would be true because of the magazines reputation. Finally, the e-zine included a © at the bottom, which gave it extra credibility.

The blog was less professional. The name on the blog was strange and they did not mention the author’s name. As I read it I felt that the copy was true, maybe it had been copied from a real news article, but I couldn’t be certain.

Which was easier to find on the internet?
Both articles were very easy to find on the internet.

Which was easier to read?
I found the e-zine easier to read. I think the style of writing was more professional. The blog just had quick facts. I think most blogs have more opinions but in this case the blog just stated facts.

Did they both cover the same current events?
The articles were about Bernie Madoff, but about different subjects.

Did you feel they were credible or trustworthy?
I felt the e-zine was more credible and trustworthy. I believe that the organization that hired the reporter has rules and standards that the author must adhere to. The blog, just posted facts. I noticed that the blog had advertisers, which he probably would have if he posted wrong information. So he must have some reputation, but what kind? Are the advertisers there because of his facts or because of some other reason?? I really would not know and why would I spend the time to find out, if an e-zine was readily available to me?

Would you be more likely to feel a print source such as a newspaper or magazine was more credible than a blog? Than an e-zine? Why?

I believe the e-zine would have the same reputation as the printed version. For me there is not difference. The blog has no credibility, even though it might be factual.

3) Did the research material you found support or not support your original thesis (posted in module 1)?
I still believe in my original thesis.

To help you quantify your research, rate the preceding question on a scale of 1 to 5.

5 Strongly supports my thesis.

Tuesday, June 23, 2009

Module 2 questions

Summaries of the 3 research links.

joel on software
This is a blog that posts software related articles, an interesting links page, popular tech news developments, technology conference schedules and jobs. The site sells advertising and doesn’t charge for a subscription.

Business Week
Is a magazine sold on news stands and has a website as well. They posted an article titled “blogs will change your business” on their online magazine which included a long list of sources. This article originally written in 2005, now has many interesting additions and updates on the business of blogging.

INC
Inc is a magazine sold on the news stands and has a website too. They also have a long list of blog writers that you can follow. One of their writers wrote an article about blogs, noting this as a new trend for business to gain attention. Although the writer did mention how Dr Pepper/Seven Up had a marketing campaign back fire on them when bloggers found out that the campaign was a set up.



What other options would an entreperneur have to market themselves to their audience?

There are many things an entrepreneur can do to market themselves. There is the traditional print, Radio, and TV advertising. There are lots of networking groups and companies that will provide promotional items for give aways.

What things can a blog do for an entrepreneur that these other means of self-promotion can not?
The main thing blogging provides is free access of your business on the web. This is a usual tool, but not a replacement for other marketing plans.

Do you feel blogs are an effective alternative to these methods?

No.
Why or why not?
I think blogging is a additional marketing item to add to your campaign. Just because you start a blog does not mean people will see it. You still have to invest time and effort for any results to show.

Did the research material you found support or not support your original thesis (posted in module 1)?
The research I found supported my original thesis.
To help you quantify your research, rate the preceding question on a scale of 1 to 5.
5: Strongly supports my thesis.
The articles I read supported my original thesis that blogging will not affect print journalism.

After doing this module, have do you wish to change your original thesis statement?
My opinion is the same although I have realized the value of advertising on blogs. The blogging community is large and advertisers would gets high visibility on popular blogs. Although they pass around information, there is no control if a posting is accurate or not.

Monday, June 22, 2009

2nd source -- Inc.

Source 2 blog - click link for INC source.

1st source --business week

Source 1 blog - click link to view business week source.

1st link

Entrepreneurial software blog - click link for this site.

Wednesday, June 17, 2009

Against it

I am against this statement:

Blogging has significantly impacted the print journalism industry.

I dont think blogging has affected print journalism. They are two different worlds, with two different audiences.
I dont believe people go to blogs to get factual information. Most print journalism was originally intended to get important information to the public. It was always assumed that the journalist researched the facts, talked with experts and the newspaper had the responsibility to make sure everyone followed the rules, which gave them a good reputation. Of course the good reputation resulted in more readers, more advertisers and more money. Blogging on the other hand seems to me to be a social tool. Anyone and everyone can give their opinion, even without any research or qualifications, just an opinion.
I know qualified institutions are blogging now which leads me to think that the institution has qualified workers blogging, but the responses would be just random peoples opinions.

I'd rather read the opinions of experts than of a random person.